Keywords Handling

Keywords are words that are normally placed in meta tags to guide which type of content your webpage have. As mentioned in previous post that text (content of page) must be related to the keywords. If both the content and keywords are not matched then search engine considers this is an act of deceive the search engine then search engine banned that website, it means search engine crawler will not visit that webpage again for a long time.

Note:- Keywords tell adsense bots what type of ads to display on this sites. Google Adsense is contextual ad service that will display ads depending on your content so keyword must be related your content.

Placement of Keywords

Always Try to put your keywords at top of the page because as early as search engine crawler will come as early it will get keywords and it is plus point for you. Try to put atleast one keyword in your page title. Meta keywords tag must be in place that contains all the keywords that you want to user type in search engine and will show your website.
Always use some of your keywords in heading tags which are h1 tag to h6 tag it will generate revenue for you. If you are using images then it is very good for both search engine and for user if you also have “alt” attribute in your img tag. The purpose of the “alt” attribute is to show alternative text in case of absence of images. “alt” attribute is visible to search engine so you must place some of your keywords there too.