Broken Links the Killers of your website’s ranking

What are Broken Links?
Broken links are links that leads to the page where you found written “The page cannot be displayed”. In other words broken links lead you to those web pages that haven’t been developed. They really damage your seo process.

How Broken Links Occur?
Broken links occur due to the mistake of developer, or we can say that it is human error because for example you have page abc.php that you have developed earlier for Click Here hyper link but due to some mistake you give link to acb.php instead of abc.php, so due to your mistake the broken link occurs. If Click Here leads us to abc.php page then we call it just Normal LINK or Hyper Link but due to UN availability of the landing web page we call this Broken Link.

Can broken links are dangerous for your seo campaign?
Absolutely, yes. Broken links are the killer of your seo process because when crawlers begin to crawling your website they want your website must be completed developed, if they found any broken link then they think that website is not completely developed and hence they decide not to crawl your website further more. So for example, let us consider your website consists of four phases which are top, left, right and bottom, now if search engine begins to crawl your website from top left and there it founds any broken link, it will not crawl further more, so if your main keywords are after the broken links then how can search engine visit your targeted keywords, it means that due to broken links all your time become wasted that you serve for search engine optimization.

Some search engines instantly stop crawling your website if it they founds any broken links but other search engine stops crawling when they found continuity of broken links. In both cases we have found that Broken Links are the killers of your seo campaign.

How can we identify broken links in our websites?
Simply go to following website http://www.dead-links.com and provide the url of your website, then the spider of this website will tell you in the form of results that how many broken links are there in your website with their pages name that are not available. So check the broken links and then in top priority remove these broken links in order to get better position in Google against targeted keywords.